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Best SEO for Attorneys – SEO Strategies to Optimize Search Success for Attorneys

by freelancer

The Basics of Attorney SEO

Search optimization has been proven to be key for all businesses, including attorneys. Similar to any other business open to review, attorneys are also subject to reviews from previous clients. For this reason, it is important to ensure you are using the best strategies to optimize your ranking on search engines. There are a host of different strategies that can be used to accomplish this. All of the strategies are 100% organic and involve the natural optimization of your firm. These strategies will also help cater to the specialty your law firm majors in. This will also help drive natural traffic to your site as well.

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SEMrush

The first tip is to use keywords that are location-specific. For example, many users are searching for an attorney specifically in their area. This is one of the best ways to narrow the possible results. This comes in handy when your firm is within the location radius of the user. This is one of the most powerful tools for driving web traffic. This strategy can be put into use by tagging the location of the firm. For example “New Haven Divorce Attorneys” would be a good SEO. By using the location, you are more likely to receive users that are interested in a local attorney.

The second tip is to use more specific titles. For example, users will not search for “lawyers.” Users that are interested in services are highly likely to specify exactly which type of attorney they are looking for. This will help narrow the result and ensure that users find the lawyer they are looking for. By specifying which type of attorney you are, you will receive more interest that leads to actual business. Some examples are divorce attorneys, estate attorneys, personal injury attorneys, and corporate attorneys. All of these attorneys have their own set of skills and strengths, therefore it is important to specify exactly what you deal in.

Let we make research right now.

For example let we test word: “attorney”

Go to the Semrush magic keyword tool and type “attorney”:

SEMrush

bankruptcy attorney
Volume : 49,500
KD: 80.5 (100 is very hard to rank and 0 it is easy to rank)

divorce attorney
Volume: 40,500
KD: 81.87 (100 is very hard to rank and 0 it is easy to rank)

For example, the best keyword to rank for is:

family law attorney
Volume: 33,100
KD: 59.67 – easier to rank for.

how to rank Attorneys for SEO

The third tip is to utilize keywords that lead to a business connection. When users are ready to make a business connection or purchase, certain keywords are used to hint they are eager. For example, utilizing keywords such as “best attorneys in New York City,” have proven to be effective at attracting users to your firm. This is one of the surest methods for keeping users interested and contacting your firm. These are known as high-intent keywords. High-intent keywords are some of the best methods used in SEO today. A low-intent keyword often asks a question. It is recommended to use high-intent keywords instead of low-intent keywords for best results.

Attorney SEO (Tips and Main Strategies for Success)

There are online tools that can be used. These online tools suggest keywords to use. Some of the main statistics they show include cost per click, search volume, progress and more. These tools are proven to be helpful for attorney SEO. These methods and strategies are used by some of the most successful firms in the country.

Please try and make research right now – type your domain:

Using content to boost your SEO ranking as a firm is also a powerful and effective strategy. The goal of SEO ranking is to keep your firm as relevant as possible. By creating and posting high-quality content, you immediately boost your rank. This will help your firm connect with clients and other partnerships in the future. Content that is full of high-quality information will prove to your readers that you know how to help them with their legal endeavors. The other factor to consider is that blog content can be helpful on your webpage as well.

Creating blog content that drives a message to your client is important. Clients that are further along the process may have specific questions they want to be answered. For this reason, it is very important to include detailed information that could help users. Some answers to general questions such as “what does a divorce attorney do” could be very helpful in generating interest in your page. By covering a wide range of questions from beginner to advanced will guarantee your clients have an easier time finding your page. However, all of the content should be relevant to your firm. For example, if you are an estate attorney, all information should be relevant to estates.

Blog content is a great opportunity to include long-tail keywords. Long-tail keywords are very important when ensuring that your content matches with common questions regarding your firm’s specialty.


The next step is to select a niche category. A great platform to do this is Google My Business. Google My Business is a feature that is used to help list your firm on local pages.
Small amounts of information, as well as reviews, will show up there. This is a great strategy for ensuring that your firm is included in local searches for clients in your area. One of the strongest components of a successful firm is local clients. Local clients spread the message to their friends and family. By spreading the message, more potential clients become aware of the services your firm offers. If your firm receives positive reviews this also helps. Good reviews are a great driving force for success, especially when they are listed through Google and other popular search engines.

When using search engines such as Google to help your business, it is important to list your business as specific as possible. For example, if you are a family lawyer, it is important to specify this. By using the general label of “attorney,” it is possible to get lost under this title. Instead, try to list your firm under the specialty of your offer. This will improve your chances of being found by the right clients.

Building strong backlinks and marketing is the best way to ensure your firm stands strong longterm. Building a solid foundation with backlinks, advertisement and marketing is key for longterm success. Just like any other business, law firms can experience peaks and valleys, however, it is important that business flow is consistent longterm. Strong backlinks enable law firms to achieve this.

Below you can check backlinks for free:

You can use the SEMRUSH platform 7 days for free.

Filed Under: SEO

How to Optimize Your E-commerce Site for Search Engines

by freelancer

If you have an online business then you should know one thing that ranking higher than your competitors on Google is very much important. For this reason, you will have to know all the tips and tricks that will get your e-commerce site on the top. SEO or Search Engine Optimization is a set of tactics that will improve your website’s ranking. You have already known the fact that most of the people are now shopping online. With the advanced and modern strategy, you will know how advanced technology affected shopper’s behaviors. It is now in trend to launch new business every day. There are so many entrepreneurs who sell their products online.

SEMrush
Now you may ask the question of why SEO is so much important. You should know the fact that without having a strong SEO strategy; you can lose out on your brand impressions, clicks and sales as well. So, let’s check all the necessary steps that you will have to do in order to get a higher ranking. You will get a chance here to see the optimization process of your e-commerce site for search engines.

SEMrush

How to identify and optimize the high impact website pages?

You should know the fact that high impact pages are the most visited page on the internet. The high impact pages can attract more viewers and users as well. You will have to follow some steps. These are such as follows:

1.Research:

Before starting your SEO work, you need to do your research well. Research is very much important in the case of SEO. You cannot target the wrong keywords. This can ruin your campaign and generating low quality of traffic and you will eventually get a few numbers of conversions as well.

For research, we will use: The Best eCommerce platform for SEO Semrush.

a.Keyword research:

SEMrush

Type your URL:

There are three primary areas that you will have to focus on at the time of researching keywords. These are such as follows:

You need to find keywords for the home page and product page as well. You need to pinpoint keywords for blog topics. You need to avoid keyword cannibalization.

b.Competitor research:

After doing your keyword research, you need to focus on competitor research. Only keyword research, you can go half of the way. With proper competitor research, you can achieve success. For this reason, you will have to check these details in order to do complete research:

semrush organic research for ecommerce website

You need to focus on the keywords that your main competitors are going for. You also need to focus on where they get their links. You also need to focus on how their site’s architecture is looking. Now, you will have to focus on how can you differentiate you’re your website from your perspective of strategy.

semrush keyowrd research ecommerce

For these, you can use the top-class keyword tools. These tools will help you to choose the right keyword. You can also use the long-tail keywords as these keywords consist of a minimum of three words. We all know the fact that most of the users cannot use only one word in order to make a search.

2.Solve some current problems:

After solving your keyword and competitors’ research, you need to focus on some other problems. These are such as follows:

semrush magic kwyord tool for ecommerce website


a. Find the site errors:

Here are some top errors that you need to correct immediately. These are such as:

You can use Semrush Site Audit option.

You will have to redirect any 404 pages to the actual content. You can also change your 302 redirects to 301 redirects. You can also update your duplicate content pages, meta titles and meta description as well.

b.Determining the speed of your website:

The best tool for website speed is Google Page Speed Insight Tester.

Once you want to handle some big errors, then you should also tackle the speed of your website. It is very much important and on this, the number of sales, likes, comments, and conversion depends. Visitors will not hang around your page and wait for the slow website speed. You may lose your users. So, you will have to check this matter immediately. You cannot afford to lose your customers for the low speed of your website.

3.On-page optimization:

Apart from off-page optimization, on-page optimization is also very much important. Through this, you can get a better rank for your website. For this, you need to focus on these:

Usability
Structure of the site
Optimization of the keyword
Social media integration
Internal linking
Mobile-friendly website page
Reviews of the customers
Rich snippets

Special gift – Get 7 day free trial full SEO platform for free

There are so many other things that you also need to focus on. These are such as follows:

URL: The URL should be short enough. The users can read it easily.
H1 tag: it is the headline of the age. It is necessary and you can also add keywords in this tag.
Title tag: The title tag is generally is showing in the age tab at the top position of the browser.
Image alt text: This will describe what the image is about.

Switch to HTTPS:

We all know that HTTPS is more secure version than HTTP. Your e-commerce site will handle the credit and debit card information and all. So, you need to provide the best and protected service to the customers. HTTPS also improves your ranking factors. You can experience a higher ranking experience through HTTPS. You will need to determine which certification you will need: single, multi-domain or wildcard certificate.

Now you have an upper hand idea on how to optimize e-commerce sites for search engines. You will have to remember one thing that the main part of the search engine ranking algorithm is the quantity and quality of the inbound link. The internal linking is very much important for your site. If you get success, then blogging is very much important. You need to focus on that as well. Apart from this, you need to run the technical audit regularly. As we all know that content is the master of your site. So, you should not use any kind of duplicate content. You will have to check your errors regularly. In this way, you will get success. These tips and tricks will help you a lot. You can improve your online business and run it successfully.

Special gift – Get 7 day free trial full SEO platform for free

Filed Under: SEO

How to do Keyword Research for E-commerce Website

by freelancer

Finding the Best Tools for Keyword Research

Do you own an E-commerce business and want to get more sales? If yes, then you should focus on using the right keywords. When it comes to getting organic traffic, proper keyword researching is one of the most important things. The right keywords won’t only increase your traffic, but they will improve your website’s rankings. The only problem is that most people don’t know the right methods to research keywords properly. So if you want to get better at keyword researching, this article is beneficial. In this, you will get a list of the 5 best tips that will help you dominate your eCommerce keyword research. So if this sounds compelling, then keep reading.

SEMrush

So you have an E-commerce website, online shop…How to get more traffic?

In the first step, you need to do an analysis.

Let we start – Type your online shop URL below:

If you want to, Try to use the SEMRUSH tool for free 7 days with all powerful features!

Keyword research is one of the most powerful tools to optimize your business and eCommerce webpage. Keyword research has the ability to help you create content once you are aware of what the most powerful keywords are. Keyword research is the first step in creating a solid eCommerce page. As with all other ventures, a solid foundation sets the path for progress. Finding the right keywords to use for your eCommerce site will enable you to drive as much traffic to your webpage as possible.

So, for example, your website is amazon.com, and you sell umbrellas.
First, go to the Organic research option and see basic stuff:
semrush organic research for ecommerce website

SEMrush

Here you can see all organic keywords from your website (or your competition) and statistics.

Let we see for the word “umbrella” statistics below:

semrush keyowrd research ecommerce

Now you can see several things, but the most important are :

Volume: is this keyword popular?
KD: How is it difficult to rank? If KD is 100, it is tough to rank for, and if it is 0, it is easy.

So your task is to find high volume keywords with low competition.

Keyword research for eCommerce can be broken down into a few categories, including search volume, ranking difficulty, and search relevance. These are the top three categories to focus on optimal keyword research.

SEMrush

Search volume is defined as the number of users that are currently searching for a specific term. For example, if a keyword is viral, the search volume will be greater. For this reason, eCommerce webpages need to consider this when building a site. It is also important to note that there are free keyword research tools. These free keyword tools compile the search volume statistics on popular keywords. High search volume is also an important factor when determining how much competition there is for that specific keyword. For example, when a keyword is viral, there will inevitably be more competition for it as well. This can work to a webpage’s advantage or disadvantage based on how relevant the site is. Sites with more traffic will have the upper hand when using more popular keywords as they will rank higher on search engines. The consensus is that if a keyword has more than 20 searches per month, it is worth considering for use. This a good rule of thumb as it helps to ensure that searches are productive and relevant.

The ranking difficulty is a concept that involves how difficult it is for a page to be seen with other domains that have more power. For example, a trendy website is likely to be viewed more than a start-up webpage. This is due to natural buzz and relevant traffic over a period of time. There is a high-quality tool that can be used to help make this process easier. The tool is known as Ahrefs. Ahrefs is a keyword search tool that helps to rank overall domain authority. The tool uses backlinks to help rate a webpage’s place amongst other similar sites. For sites that are brand new, it is easier to play it safe. Simpler keywords work best for brand new sites. The domain authority is measured on a logarithmic scale.

Search relevance is also at play here. Search relevance determines if the keyword that works best for your site in terms of availability will be in the same category as your page’s content. For example, if you find a keyword you feel confident in, you must ensure that it relates to your site’s content, or else users will be alarmed by this. If your keyword does not relate to your site’s information, it will not help you build a solid reputation online. For this reason, it is important to diligently conduct the proper research into each keyword before adding it to your eCommerce site.

Optimization for Success (Keyword Research for Ecommerce)

The next step is to determine which pages of your site should be used for optimization. Almost all eCommerce sites would agree that the home page and product pages are undeniably the most popular. For this reason, many content creators assume this is where the keywords should be placed. However, this is not always the case. Keywords can be placed in blog pages, category pages as well as images. This adds to the greater chance users will found your webpage. It is important to expand the places where keywords fit. By only using home pages and product pages, you limit yourself to the amount of traffic you will receive over a period of time.

Semrush has one excellent tool – Magic keyword, where you can type a word and get search volume and keywords ideas.
Let us suggest that you want to sell a “golf umbrella.”
Type that in :
semrush magic kwyord tool for ecommerce website

You can see all the questions and all the terms and ideas. Now you need to find the high volume and low competition keywords.

Tips to Ensure Success for Relevant Searches

Another main tip is to use keyword ranking tools to document and track success. By tracking the process you are making based upon relevant searches, you can gain a broader perspective of the best way to advance. Webpages can be connected to Google Search Console. This is a free service that provides data for your web page and other important benchmark statistics. Tracking the progress of your site is the first step for optimizing your page and business.

Another tip commonly used today is to view what your competitors are doing. For example, if your domain competitor uses specific words, it is advised to check out which ones they are using and how many searches those keywords receive in a given amount of time. The main reason for doing this is to learn from what other competitors are doing and find new and creative ways to rank higher. It is also advised to check where their backlinks are coming from. For example, if they receive a lot of buzz around their page, there has to be a reason for it. Researching their backlinks can also spark ideas for guest posts. Collaboration is a strong tool to increase relevant searches and buzz around your page.

The final tip is to use a long-tail keyword. Using longer keywords, you are less likely to be stuck in high volume searches of broad and generic content. Some may argue that these keywords are less popular and will not be searched for as much; however, users searching for these words know exactly what they are looking for. This is not always the case for other searches. When users search for broad and generic terms, they can be swayed in many different directions once the search results pop up. To avoid this confusion and loss of focus, it is important to use long-tail keywords. Using cost per click (CPC) for popular keywords can also prove to be a valuable tool as well. Long-term success for any eCommerce webpage is cultivated from a combination of all these unique and innovative strategies.

If you want to, Try to use the SEMRUSH tool for free for 7 days with all powerful features!

5 Tips for Dominating Your Ecommerce Keyword Research

1- Study Your Competitor

One of the best ways to get better keywords is by researching your competitor. With this method, you can easily find out keywords that are profitable and already tested. However, it’s impossible to spy on your competitors’ accounts directly, but you can use some tricks to get some data. The best way to do this is by using Keyword Planner. This keyword researching tool gives you a feature to get keywords ideas and ad group ideas of any URL. You can put your competitor’s URL in this tool and get all the keywords he uses to get traffic.


2- Understand You Customers

If you want to get better results with any online business, you must learn to understand your customers. You have to understand their search intent to get keywords that will bring them into your website. Observe your customers what kind of words they are using to talk about your products and brand. The best way to do that is by running surveys and conducting interviews.


3- Use Pinterest Promoted Pins

Pinterest is just an image downloading website for most people, but you can get hundreds of amazing keyword ideas if used properly. The best thing about Pinterest is that it focuses more on sales and retail than other social media platforms. This makes it a great platform to search for authentic keywords. You can use your Pinterest business account and try to find new keywords by using the promoted pins. This method won’t only give the main keywords, but it can also help you find other related keywords.

4- Use Google

If you are completely new to the business and don’t have any experience, you can start your keywords researching with Google. Now some of you might be thinking, ‘how can Google help?’ You have to visit Google and start typing about your product; then Google will automatically show suggestions on how to complete a query. To get better results, limit your search to 3 to 4 words. This way, Google will only show you the main keywords that people are searching for.

5- Refine Your Keywords

Once you have a list of all the keywords, you should not use them immediately. Before incorporating them with your business, you must check them in a keywords tool. Refining your selected keywords is important as it will help you get the best ones of all. There are many keyword tools available, but choose a reputed one to get the keywords’ accurate metrics. Here your main goal is to get the search volume of the keywords. Apart from this, the keyword tool will also show you some other long-tail keywords related to the parent keyword. After getting the metrics, you can easily refine and separate the words with good searches and low competition.


Conclusion

So these were some of the best tips that may help you get better at keyword researching. The best way to find great keywords is by understanding your customers. It will help if you start by identifying what your customers are searching for. If you are confused about what to do, you can also use DSA campaigns and let Google do all the work. Another great way is by spying on your competitors. If you have just started your keyword researching journey, then you can analyze your competitor’s data to get an idea about the keywords they are using. I hope this article will clear some of your queries and give you some valuable information.

Filed Under: SEO

How to become SEO Consultant ?

by freelancer

In 2016, Borrell Associates conducted a study that estimated that approximately $65 billion was spent on Search engine optimization (SEO) by companies, and this amount was projected to increase to $75 billion by 2020. Since the internet search sector and specifically Google is changing their algorithm regularly, in some cases almost daily, becoming a freelance SEO consultant is a good career option with many opportunities available. Hence earlier a person starts getting the relevant experience and training in SEO, the better and tips on how to become SEO consultants are provided.

How to become a freelance consultant for SEO

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Most SEO consultants first learn about SEO and digital marketing by building, optimizing their own website. Though there are many expensive online, college courses on SEO, the most inexpensive way of learning SEO is by purchasing a domain costing $10, Webhosting for $20 a year, and developing a website. This will help the person learn how to manage domains, set up web hosting, configuring it, basic HTML to develop a website and also WordPress which is one of the most popular content management systems. Usually, the SEO consultant has also written content for his website, to learn about copywriting.

Installing analytics software like Google Analytics also can help in improving SEO skills and knowledge. Most consultants are familiar with webmaster tools from Bing, Google, and others, the search console from Google and other features. The consultants also know that it is important to update the website regularly posting unique content. Though most consultants initially focus on monetizing their own websites using affiliate networks, Google Adsense, they find that this is not sustainable in the long term, and decide to offer paid services to other businesses, using their website knowledge and expertise

Step 1: Use Google search and find SEO consultant companies!
Try to learn from other people. See websites; what they offer? How do they charge clients for SEO services?

Step 2: Find a good SEO platform
As a freelance SEO consultant, you need to have an advantage from your clients, to know more than them. You need to have keywords research tools, ads research tools, SEO platform. Read more about SEO platforms and success stories. Using this tool you can research website keywords, competition, everything in one platform. Try 7 days for a free SEO platform.

Step 3: Finding SEO clients

Since the consultant already has websites that are generating revenues, they can register themselves as a specialist in online marketing, who is self-employed. Few additional legal formalities have to be completed, only a website for SEO is required. One way to get SEO orders is by helping businesses with basic web design, WordPress. There are many businesses which do not have their own website and helping them set up a website, doing the web design, can build trust. The consultant can then leverage the relationship to get orders for SEO services, which are paid monthly or periodically.

AWeber Smart Designer

Another way an SEO consultant can increase his exposure so that people are aware of his services is by offering SEO services to nonprofits and charities. These organizations are well connected and may help the consultant get more orders if they are happy with his work. This work may help the SEO get free links on the website footer and mentions in social media. However, if the free work does not lead to paid orders later, it may not be lucrative for the SEO consultant. Hence it is advisable to consider each offer carefully.

Facebook ads and Google ads are excellent ways to promote your posts or your services and attract clients.

Step 4: Specialized SEO consultant

After a consultant has got the SEO experience he requires working with a large number of clients, in different industry sectors, he may consider specializing in a specific SEO field to get more orders. Usually, SEO is classified into the categories of on-site SEO and off-site SEO. On-site SEO focusses on the website content, technical aspects, and anything on the website which is being optimized while offsite SEO is related to getting links to the website, promoting the business on other websites. Though some areas of SEO may be more lucrative, and demand may be higher at present, a consultant should focus on the areas in which he is interested in, has the relevant skills.

In the last few years, there is an increase in the demand for SEO specialists in Javascript, since more websites are using this technology. Search engines may interpret the javascript incorrectly. Some of the areas of specialization for SEO are content marketing, link building, technical SEO, WordPress SEO, international SEO and enterprise SEO. Whichever field an SEO consultant prefers to specialize in, the consultant should spend a lot of time updating himself with the latest developments in the field, technology to become a specialist. He should also network with other SEO consultants, test the claims of other SEO experts to find out whether it is applicable for his SEO clients

Filed Under: SEO

The Best SEO Tool to Increase Your Traffic

by freelancer

All of us would most of the time ponder about today’s competition in the SEO market. We might have noticed that our page ranking is drastically dropping down. The best solution to this problem is SEMRush. This is going to give us an incredible result with SEO, PPC and also with content marketing techniques. It is just like a single solution for all the Search Engine Optimization needs.

Watch Your Keyword

AWeber Smart Designer

You should definitely be choosy with your keywords. The keyword search is going to be fruitful when it is applied in the right fashion. It is only these keywords that literally act as the key. You are going to be identified by the people. But don’t worry about this. With SEMRush this is going to be a breeze! It will take responsibility and identify the keyword that would be able to generate the maximum traffic to your website. This extraordinary feature would thereby enhance the intelligence of the SEO technique you are using. With this feature, you will also be able to clearly understand how individuals are searching the web.

Watch your keywords 14 days for a free trial!

Best Comparison Tool

This is something that most of you are not aware of. The importance of knowing how your website is performing should be known rather than knowing how the competitive site works. With the use of the SEMRush tool, you reach an overview section. This section will show you an insight into how your website is performing and also will give you an overview of how traffic is being generated to your site. You can also get to know the performance of your site in Google. With all this available information you can compare with the competitors and decide on how you take your site to the top.

SEMrush

Develop New Keyword

If you really want to come up with a better keyword for your site then, SEMRush is the best tool for it. You cannot find a better tool than this for this purpose. It will give you a lot of options for one keyword that you might key in. You will be provided with an array of options for one keyword. Once you tap on any of the keywords that you have keyed in, you will have new keywords coming up each time. This is definitely going to be useful for a better writing style and also improve the traffic generated.

Right Strategies To Stay Up

With the SEMRush tool, you are able to check how your competitive sites are able to stay up all the time. As you may have noticed, there are several sites of the same nature and category. So in order to stay up with all this competition is important and hence this tool is going to make this job simpler for you. It will provide you with the keywords that your competitor site might be using to stay up. With this, you can analyze your stand and thus build up the right strategy to stand out and stay up.

Tracking is Simpler

With the SEMRush tool, you will be able to track the rankings of the present and past scenarios. This tool will tell you if you are on the right track or if there is some deviation from the way it has to be. This feature will be there to guide you on the right path and correct the mistake if you are not on track. You will also be able to know the mistake that you have made and hence correct it and stay ahead of others.

Existing Traffic is Important

You will be really happy when you generate new traffic to your site. But isn’t it important to retain the existing traffic also? The SEMRush does this work for you. Not only this, but it would also improve and generate new traffic to your site. The new traffic system will be able to fetch you higher ranks but retaining the older traffic will help you to maintain the ranking and this is something that will help in the long run.

Be Open to Advertising

Once you have decided that you want to make money online, the best option is starting displaying ads on your website. Google AdWords allows you to make good money with these ad businesses online. This also generates traffic. It could be quite heavy on your pocket if you choose AdWords. The next best option would be to approach companies that might require your space for putting up their ads. This will be the best choice. With the help SEMRush, your keyword will be identified and also your raking would be found and then it will automatically go the businesses that might pay for PPC ads. This would thereby attract the right companies towards your site for advertising. This would provide an opportunity for you to make money.

Guest Blogging

This is an effective strategy that would boost your content marketing. There are plenty of sites that are attracting guest blogs. It is important to locate the right site that would bring the best opportunity for guest blogging. This will be taken care of by our SEMRush tool. It will conduct research and automatically get the right site for guest blogging to you and would also help you with the plus and minus of the site and therefore help you decide.

Best Competition For your Competitors

With SEMRush you can be the best competitor for competent websites. This tool would allow you to find out excellent advertising chances before the other sites do and hence it would be a great opportunity. This would be done by playing some strategies. It would look for domains that are currently paying to generate traffic. It will also tell the keyword that ads can attract. Not only this, but the traffic generated by the ads will also be known. These things will help you be at a better stand when compared to others.

Watch your competitior – SPY !


Effective Backlink Strategy

Receiving inbound links is the major goal set by many websites in order to have a great content marketing technique. These links are like hot cash in the world of the internet. SEMRush helps you with building a great link technique. This will let you know all that you want to know about your competitors. It will also be able to give the exact number of backlinks that your competitors will have. Thus, it will help you build the most effective technique planned for your site.

Know your Competitors Strength

It is equally important to know how your competitor is functioning and how its competitor is functioning. This will allow you to surpass both and adapt their similar keyword search techniques. This tool SEMRush also helps to let you know the exact keywords that were used by these websites and thus this will help you analyze all about your competitor and build a better strategy.
In short, the above-said reasons are why you should use SEMRush. Apart from this, it helps you know the strength of your competitors and knowing this will take you way ahead of others!

Watch your keywords 14 days for a free trial!

Filed Under: SEO

Organic Keyword Research Tool – How to Find Competitors Keywords

by freelancer

This is most important SEO tool !!!
Running a business is not all about managing one’s business but it also is about having a look at how competition functions. When you are in an online or brick and mortar environment, there is little control you can have on competitors’ activities. This is because of various most advertisements in a brick and mortar environment is made through radio stations, TV channels, big boards, etc. However, when it comes to online marketing media, things are not that difficult. In an online environment organic searching is one of the most effective and natural way of driving more traffic into a website. Search engine rankings have a big role to play in improving traffic flow.

While this is important for you business, you also must ensure that it is done for your competitors’ businesses also. It is therefore important to track the competitors’ position as far as organic searches and relevant keywords are concerned. It is therefore, important to understand and vital that we have some ways and means to find competitors keywords. You should find out methods by which you can find more about the keywords that are used by competitors. The keywords must be extensively used by them for attracting the right visitors to their website. This will give you the right insight and information about the keywords being used by them and if needed, the same can be used so that you are able to get the desired results.

SEMrush

How to Find Competitors Keywords using SEMRUSH Organic Research tool

semrush organic traffic for word semrush

Let we use

SEMRUSH Organic Research tool

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This tool will tell us everything – position, traffic, volume – everything. You can try free trial.

How Does It Help

We need to bear in mind that the websites of competitors are very valuable source of getting a better understanding about the various promotional strategies that they are employing. It is also extremely important from the SEO perspective and could help in optimizing the relevant keywords. However, this cannot be done easily and there is a need to totally and thoroughly study the various websites of competitors.

SEMrush


How To Go About It?

Here are a few steps that could help in getting closer to understanding various competitors’ keywords.

1. Understand the titles of the pages that are being used by competitors. This can easily be done by using a combination of Ctrl+U keys. You will be able to see the code of the page. This will help you to know more about the meta tag titles under which you should be able to get a reasonably good idea about all the keywords that are being used by competitors.
2. The next step is to understand keywords of competitors even a bit deeper. While some webmasters prefer to leave it blank, there are many who continue to use it. The keywords are inserted there and it could be a good source of information for you.
3. You also could look into the possibility of buying data from special and reliable sources. There are sites that offer millions of updates and keywords that are used for indexing during the month beginning. These data may not be the latest but it certainly will give a lot of additional insights and the trends that are being adopted by competition.

Conclusion

To conclude, finding the right information about competitors’ keywords is no longer a choice that may or may not be exercised. It is becoming essential in today’s highly competitive online business world.

Filed Under: SEO

Why my website does not appear in google search ?

by freelancer

Daily people are searching for small and medium sized businesses which are selling products and services which the internet users wish to purchase. Yet businesses are often unable to ensure that their website will rank well in google search. Implementing the best SEO practices is the best way to ensure that a website is listed in the Google search results. The business owner does not have to be an expert in SEO, yet understanding the reason for these problems, will help in greatly improving the performance of the website. There are a number of reasons which can answer the business owners query “Why my website does not appear in google search?” . Some of these reasons for not appearing in search results are discussed in this listing and also how tips on how a business can resolve the issue are provided.

When you put site:yourwebsite.com you can see in google :

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website does not appear in google search

People, start to panic and tell “my website isn t on google”. If you have new website, this is not problem but if yuor website is old than we can have cases :

Website is not indexed in Search engines
Business owners can check if their website is indexed by searching for the domain name or exact url alone, without any other prefix.
One of the most common reasons why a website is not appearing in the search results is that it is a new domain or website, which has been recently registered or recently developed into a website. It will usually take more than one week for search engines to notice a new website, especially if it has no or few incoming links. For websites with a large number of inbound links, Google is likely to find them earlier. The web crawler will follow links to the new website from established websites and then index the new website. The business can index their website in Google by submitting it to the search engine. The website can also be resubmitted every time a change is made. This will ensure that the Google listing includes the important updates and has the most recent version of the website.

Higher competition for business related keywords
After it is confirmed that the business website is crawled by the web crawlers and indexed in Google, ensuring that your website is listed for relevant keywords is the next main aim. For a website, the keyword can be a short phrase consisting of a few words or a single word, which is related to the products, service and business. the business should optimize their website for the keywords specified. In case there is more competition for a specific keyword, the business should focus on other keywords where it is easier to rank and attract customers .

Not providing relevant content on the website
Some business websites are not indexed because they do not have relevant content. One way to overcome this problem is by creating a business blog where new website content will be posted. The blog should be updated with high quality content which is relevant to the customers of the business. The content should be well written, conform to SEO guidelines and related to the services or products sold. Interesting images and photos can generate traffic easily.After the new content is linked by other websites, it will also be indexed by google.

Website removed from Google
Some websites are removed by Google from its index and the search results, either temporarily or permanently. Google is removing a website from the search results by de-indexing or removing from index, penalizing the website, or sand boxing it. Anyone who receives a notification from Google that their website is violating the Google quality guidelines should modify the website and resubmit it to Google for reconsideration.

AWeber Smart Designer

Lack of home page content
Search engine crawlers can only read text, they usually cannot process videos and pictures, which are becoming increasingly popular. Hence if a website is not indexed due to lack of text content, it is advisable to add some content related to the keywords, and link it to the other pages with more information.

Keywords are not added using meta-tags
Though the meta-tags are not visible to the visitors to the website, the crawlers or bots of Google search will check the website for meta tags and record them. This recorded data is one of the many factors which Google considers when ranking a particular website. If these meta-tags are not used, it will affect indexing. The web-designer can include the meta-tags for the website on request or the business owner can make the changes required if he knows how to use HTML coding or have web design software to make these changes. Each website should have at least ten meta-tags and the number of meta-tags should not exceed twenty.

Website not optimized for search engines.
Search engine optimization or SEO is a time consuming and difficult process to improve the ranking of the website. This involves modifying the website, so that it conforms with the search engine guidelines. While everyone wants to rank well on the first page of google, in case of a business website which does not rank well, a review will be required. After this relevant changes should be made so that the ranking of the website in the google search results will improve.

Some tips for improving the Google ranking are listed
– conduct a comprehensive SEO audit which includes onsite and offsite optimization of the website, keyword selection
– website content should be modified to include more more keywords
– meta-tags can be used for adding keywords
– find keywords where there is less competition and rank for it
– get new back links for the website
– create a business listing for the business website at Google My business
– ensure that the website content is relevant to the business
– analyze the technical aspects of SEO

Conclusion
It is important that business owners are aware of how SEO affects ranking of the business website in the search engine, and the traffic to their website which results in leads and orders. Even after the website is listed on the first page of Google, the results should be monitored closely since Google changes its algorithm on how the websites are ranked in its search results periodically. In case the position of the business website has declined, it is necessary to make the relevant changes in the website, link building, so that the website will regain its original ranking

Filed Under: SEO

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