What is EPMV?

by freelancer

There is a lot of measurement in advertising. Webmasters measure everything, page views, organic traffic, earnings, bounce rate, etc.
But what is the best measurement for earnings in digital marketing?

What is EPMV?
EPMV or Earnings Per Thousand Visitors is an advertising metric and represents earnings per 1,000 visitors. EPMV or session earnings shows how much money a publisher can earn for every 1,000 visits to his website. The EPMV range is from $2 to $60 based on visitors’ location, content niche, website authority, and quality. The average EPMV is $15 from the USA visitors.

EPMV formula

EPMV formula shows that Earnings Per Thousand Visitors we can calculate if we divide total earnings and visitors as follows:

EPMV = Total Earnings / (Visitors / 1,000)

EPMV vs. RPM
EPMV and RPM’s difference is that EPMV calculates Earnings Per Thousand Visitors, and RPM calculates earning per 1000 page views. EPMV is a better metric for publishers than RPM because it compares users and earnings. For example, publishers can have a higher RPM number but lower earnings, while EPMV can not make that kind of mistake.

Usually, website owners use RPM as Revenue per 1000 impressions that estimated earnings for every 1000 impressions website receive. However, EPMV in recent years showed that it is a better metric for publishers.

During some months, EPMV can drop because of seasonality. For example, EPMV is the lowest during January and the biggest during October and November month.

Please go to The Online Ad Revenue Index to check EPMV seasonality.

What is Advertising Design? Advertising Design Definition

by freelancer

Can you define advertising design? Companies all around the world ensure their work is communicated throughout the globe. Since it is an age of globalization, communication, technical advancement, and support are not limited and confined. The communication gap has diminished, and people have been exposed to facilities, products, and concepts than ever before. As a result of the changing dynamics, every day in our lives, we come across millions of advertisements available on television, newspapers, magazines, and even billboards.

Advertising design meaning
Advertising design is defined as creating and producing artwork, visual content, and written materials organized to broadcast a certain product, service, or motto. They are also called ads, and it involves perceptive and intelligent concepts of graphic designing and visual data organization to highlight a particular idea or a manufactured article. It uses a range of techniques and practices to bring forth philosophies and newly unveiled products to the attention of the public eye for the sole purpose of persuading people to respond in a constructive way towards that targeted product. It uses illustrations, colors, animations, and videos, and the advertising departments and companies are exclusively responsible for this purpose.

What does an advertising designer do?

Advertising designers produce effective campaigns for ads using type, photography, illustration, and color. They work with an agency, group, firm, or organization.

Mostly, various enterprises engage and employ advertising interventions and companies to generate resourceful content on the company’s behalf. There are advertising departments of well-reputed and established companies that offer graphic and visual designing insight in other scenarios. They work under their umbrella to produce adverts through brochures, flyers, and technological apparatus such as direct mails, web ads, and print ads. There are several regulations and parameters to follow and consider in the field of advertising. It usually comprises elaborate lettering and working, captivating artwork, cartoons, figures, graphics, photographs, and symbols.

Advertising designing is typically considered identical to graphic designing. Graphics plays a crucial role because advertising is founded and established on the graphical representation of theories and ideas. Graphic designers are also professional as they exhibit results through their skills to represent a brand. Whereas advertising design consists of two aspects, marketing and the other are design and creativity. Graphic design focuses more on graphics and visuals. Their major role is to create logos, typography, and signs, and they also represent a company or a business. However, advertising is a more converged approach as it attempts to sell a business idea or a product.

Advertisements are generally broadcasted to influence people. It revolves around appealing and engaging the conventional spectators. If a particular product is advertised, certain dynamics must be respected, such as the audience’s nature, sex, preferred inclinations, and age. Regardless, eventually, it all comes down to a captivating strategy, a credible communication power, and an influential implementation of ideas. Hence, designing is the most crucial aspect of advertisements. If the idea and proposal are well-put and the execution has a well-thought layout, then it has an impressive effect on customers, thus, allowing an inclination towards a certain product. However, it is imperative that graphic designing and advertising go hand in hand. The graphics should stand out but at the same time maintain the significance and transparency of the main program. The right graphic can intensify good traffic and augment the likelihood that the audience will buy the product.

Apart from private companies and businesses, governmental and non-governmental establishments understand their philosophies through advertising. They formulate their new policies and strategies that increase social awareness in return. Graphic design that is accurate and appropriate plays a vital role in message transformation. The appropriate and effective use of color is as important as the message. It aids in visual appeal and aims to reach a higher level audience. The right kind of colors, font, and even the symbols used plays an essential role in message communication. The visuals are the backbone of advertisements as they are intentionally planned and engineered to appeal to the general audience’s sentiments thinking directly.

Human beings undoubtedly exhibit strong emotional skills, so just focusing on the intellectual level does not help sell the message. This is where the knowledge of graphics and visual designing kicks in. They twist the content that interests the emotional and intellectual level of human beings. The use of graphics adds significance to the underscoring message and purpose, and this is how they sell the content. No matter what the age or inclination is, the message is mostly convincing if there is designed to it. The symbols and figures used are more prone to persuasion and can do more work than a thousand words. No matter how strong the message is or how many words are used in the advertisement, it is only effective if there is an exceptional graphic design piece. If humor is accompanied by inspiring visual artwork, it is bound to leave a perpetual mark on our minds. This way, the message can reach a larger audience as friends and families are taught about it too.

Marketing and advertising go hand in hand, but there is an additional aspect of psychology that steers the entire direction and notion of advertisements. The psychology of advertisements is the amalgamation of multiple interests and variables that predict consumerism’s psychological trends. Advertisements are billboards, newspapers, or television ads, but it is practically everything we come across. The assignment of products in departmental stores and the coloring and font designing of a certain product and its attractiveness are advertising. The purpose is to stand out and be matchless. The result is based on an individual’s differences, including stimulus, specific partialities, and preconceived notions towards a projected idea. Psychology in advertising means getting to know about people’s characteristics and inclinations and benefiting from their product preferences.

Whenever we go grocery shopping, we tend to buy more things than the listed items; this is where we become the targets of psychological advertisements. We buy more than one item because of a certain slogan or an image; this strategy is known as psychoanalysis. Similarly, another tactic to play with the minds of the audience is persuasion. It believes in comparing attributes and features with the other similar items and allows a certain product to appear notable and first-rate than the previous one. This mainly feeds on creativity and personal intuition. Another one is the advertisement using projection. It focuses on the cultures and lifestyles of a subject. It highlights products that are in comparison to a person’s individual opinion and interest. Lastly, there is a suggestive technique that aids in advertising. They use an individual’s anxieties and stress and make them believe that there is a magic product for them that will counter their negative thoughts and feelings.

The average advertising designer salary is $43000 in the US in 2021. However, the highest-paid advertising designer salaries are above $60K.

Advertising designers may commence their careers with a certificate or a professional degree in graphic design. Additionally, creativity and artistic skills are also deemed necessary for a job in the advertisement, marketing, and graphic designing. Specific skills are required to create engaging content, so there is a particular educational degree to facilitate advertising.

How Do You Measure ROI For Offline Advertising?

by freelancer

All we talk about is Search Engine Optimization (SEO) & the Creation of Online Presence.

Nevertheless, there exists a real world.

What does ROI mean in advertising?

Return on investment (ROI) in advertising is a digital marketing measure that tells you the amount of return on a particular investment in marketing campaigns relative to the investment’s cost. For example, if you spend $1 on a marketing campaign and earn $3 from the campaign, your ROI is 200% or 3:1.

Businesses and individuals have become engrossed in Digital Marketing and have waved an adieu to the good old Offline Advertising. Local & Small-scale Businesses must gain visibility in the local community. Creative and targeted Offline Marketing is a wonderful avenue to perform the same.

How Do You Measure ROI For Offline Advertising?

ROI for offline advertising can be measured using google analytics to measure web traffic from offline promotions, digital checks-ins, allocating discount codes, creating a strong digital presence, using dedicated email Inbox, tracking phone calls, conduct surveys.

What is a good ROI for advertising?
A good ROI for advertising is above 400%, or 5:1, which means that if you spend $1, your earnings will be $5. However, large companies’ good ROI for advertising is above 50% because they have different goals, budgets, expenses, and tactics to reach the target.

Here is a list of the top six techniques to bridge the divide between Offline Marketing Campaigns and Online Conversions.

1. Use Online Tools Like Google Analytics To Measure The Web Traffic From Offline Promotions:

Custom URLs and Vanity Domains are two of the most amazing avenues to build a bridge between Offline Marketing Campaigns and Online Conversions. In the next step, utilizing online tools like Google Analytics will help you study your Web Traffic generated from Offline Promotions.

Let us quickly understand the definition of Vanity URL.

A Vanity URL nothing but a Web Address whose purpose is to express a Business or an individual’s individuality. It should be memorable, pronounceable, and crisp. A Vanity URL redirects visitors to your established Homepage or a campaign-related Landing Page. Initially, you have to purchase your Vanity URL, and thereafter, you can begin your Marketing Strategy to promote your business.

On the other hand, if you are not willing to buy a Vanity Domain, comfortably go ahead with the Custom URL. The good news is that Google offers a URL Builder Tool to serve this purpose.

Using this, Identifiers can be added to URLs, which will show up aggregate data in your Google Analytic’s Dashboard.

Aggregate Data includes how each visitor managed to find you or their channel of origin.

In this case, it would be offline promotional materials that visitors have come across bearing this URL, such as a Brochure, Poster, Magazine, and Billboards.

2. Use Digital Check-Ins Or A Manual Headcount Of The Attendees At Promotional Events:

Here, we are mainly talking about Local or Small-scale Businesses that interact directly with the clients and customers.

Such close-knitted interactions pave the way to organize events as a part of the Promotional Strategy.

Nonetheless, the efforts and the expenditure to arrange such a gala event will not materialize until you know the Return On Investment (ROI).

As a Business Owner, you should definitely devise a way to measure the result of such an event.

Since we live in an era of high technology, make use of Digital Check-Ins. Alternatively, you can opt for the headcount’s old school method to track the total number of attendees.

One can also measure the success of the Offline Campaign through the quantifiable actions of the customers.

Examples:

–The number of phone calls placed asking for Quotes.

-Scanning QR codes from Posters and Fliers.

-Mailing back a survey.

3.Allocate Discount Codes to the Advertisements on the Non-Digital Platforms:

Are you wondering how to promote your Business/ Company and the options you can opt for? There are numerous options.

Print Ads in Newspapers
Magazines and Circulars
Advertisements on National Radio and TV Stations
Billboards
Mailers
Flyers
Posters

Similarly, you can create unique URLs, Landing Pages and allocate Discount Codes to the advertisements on the Non-Digital Platforms.

Doing so will give an exact figure regarding Discount Codes’ usage, reflecting an impact on your online traffic and conversions.

Also, offering Discount Codes subtly nudges the visitors/ customers to interact with your Online Store.

4.Create a Strong Digital Presence on Social Media:

Undoubtedly, Social Media has become part and parcel of our daily lives.

If you want to sustain your business, you have to jump on the bandwagon and create an online presence.

After you’ve launched an Offline Campaign, you should put an effort and start creating relevant content for the Social Media Platforms. The users of these platforms will enjoy engaging with and sharing with their circles.

Do not forget to add a personalized hashtag & encourage your new followers/ subscribers to use the same.

Nielson has researched & published that 46% of customers look for more Online Information after coming across an Offline Ad.

5.Decode The Keywords And Phrases Which Triggered An Interest With Your Audience:

Post-campaign analysis has its fair share of fun. You can utilize numerous tools to decode the keywords and phrases which sparked interest in your viewers, readers, commuters, or listeners.

Interestingly, you can also find out the portions which failed to resonate with your audience.

Accordingly, you should mend the loopholes and strategize your future campaigns.

Did you know that an impactful TV Ad holds power to drive strong traffic?

You can also specifically research Keywords and Phrases which are popular in your industry to keep up with the competitors.

Makes sense?

6.Conduct Surveys & Customer Correspondence:

Beginning with a Poll on Twitter to a Google Form for recent converts, there are many ways to ask your Clients & Customers about your products, service & Business Model.

Some of the top-notch questions to be included in a Feedback Form are:

“How’d you find us?”

“Where did you hear about this offer?”

Such surveys do the trick after a major Marketing Push.

Overall, some clever planning and plotting, impeccable strategies, and Analytical Tools are enough to gain some incredible results from Offline Promotional Campaigns.

Marketing Initiatives

by freelancer

When it comes to marketing, it is not as simple to execute as many would tend to indicate to you. If you desire for your business to achieve a high level of success, then you must possess a good comprehension concerning what is entailed regarding the promotion of your services and products. Hence, a top-quality marketing initiative is truly needful. In essence, a marketing initiative is regarded as being the implementation of a marketing effort. This relates to all elements of the marketing plan of your particular business. Thus, it is a good idea to consider what elements constitute being regarded as marketing initiatives. Thus, we share some examples to aid your comprehension.

A marketing plan is based on a company’s overall marketing strategy. But what is the marketing initiative?

Marketing initiative definition

A marketing initiative is any marketing effort that is part of a marketing plan, and it consists of specific types of marketing activities. All marketing initiatives must respect goals, processes, channel plans, topics. The marketing initiative is frequently changed to meet new marketing conditions. A marketing initiative can be, for example, a theme. A span of advertisements that incorporate a designated character or the repetitive implementation of a comical situation that can be regarded as the marketing initiative of the business.

When companies are noted as larger in size, then a theme may be considered a type of marketing initiative. Take into consideration, for example, a span of advertisements that incorporate the usage of a designated character or the repetitive implementation of a comical situation that can be regarded as the marketing initiative of the business. This type of initiative is more frequently applied to larger organizations. Geiko commercials demonstrate this type of marketing initiative to ensure that the services and products regarding car insurance are heavily tied with a character that viewers will remember. An extra advantage is that the character is cute. That is the foundational reason for companies using cuddly and cute characters in their commercials, such as puppies and babies, etc.

Another type of marketing initiative is when there is the application of a particular method with real drive. There are times when you may possess a desire to place your concentration on simply one marketing method. If you are committed to applying a high level of effort regarding email marketing, you can indicate that this is the email marketing initiative of your business. When you decide to focus primarily on only one type of initiative, you must comprehend it at a deep level. You must conduct an outline that is particular to your initiative with quite a lot of detail. Then you must be sure to implement all elements of the plan. It is a good idea to have a backup plan for such situations that your initiative may not work as effectively as you had thought it would.

Another form of a marketing initiative is when you are courageous to try totally new things you have not done regarding your marketing efforts previously. If you are moving away from marketing that is traditional over to doing only internet marketing, then this is regarded as being a truly entirely new marketing effort that you are setting forth. Though this is not as concrete as other examples may seem, this will most assuredly impact the marketing of your business. These kinds of initiatives are often conducted in conjunction with other marketing initiatives that you are already using. There is slowly phasing out the old initiatives while the new initiatives will eventually replace them.

It is realized that a marketing initiative also can be just a change in how you perceive something. Further, it is possible to possess a new marketing initiative that just implements a different method concerning your business’s promotion. A change in the positioning of the company is a prime example.

The term marketing initiative covers a wide span and is used frequently. But when you comprehend what it means, you will be better equipped to set forth an initiative that will achieve a higher level of success. A large part of promoting your business is regarded as involving the changing of an initiative or implementing an initiative. Thus, it is important to commence with comprehending what a marketing initiative actually is.

How to Reach Out to Potential Clients Using Email

by freelancer

How to reach out to potential clients using email?

Freelancers are always interested in contacting potential clients with their offers in a cost-effective way. Email is used extensively to reach people worldwide. In the year 2014, approximately 196.3 billion emails were sent daily and the number continues to increase. Though email is the ideal tool for freelancers who wish to know how to reach out to potential clients, freelancers should be aware that many emails remain unread. Hence it is important to be able to ensure that the client pays attention to their email, and become interested in their service, to build relationships and get new clients

Freelancers who are just starting their business usually spend a lot of time and effort composing their emails to potential clients. They have to make a lot of effort to ensure that they make a positive first impression using email. Hence the freelancer should understand how people handle a large number of emails in their inbox, why they choose to read specific emails and ignore others. Usually, people form their impressions of others in 100 milliseconds, and they take a similar amount of time to make a decision about the email. If the email appears to be spam or irrelevant, the potential client will never read it. Some tips for creating the right impression are discussed below

Professional email address

Most people ignore emails from free random email ids containing numbers and slang words, they often are automatically filtered as spam or promotions. Gmail or a domain email with name, professional details, should be used. The freelancer should have a professional-looking signature, with his name, email address, and a URL with his portfolio, so that the client can check the work the freelancer has done till date, to decide whether he is the right fit.

Relevant Subject for emails

Most people decide whether they to open the email after checking the name, email of the sender and the subject line. If the subject line is not well written and enticing, it may be incorrectly labeled spam and ignored. The subject line should be personalized to include the company name, and also the topic of the mail. Creativelive has a list of 171 creative subject lines for emails

Personal emails by researching

Before contacting a potential client, it is advisable to spend time researching the client. A freelancer can get information about personal interests and business, by checking the social media accounts and websites of the business and its owner. Sending a personalized message will greatly improve the chances that the business owner will respond positively to the message. Experts also recommend that the freelancer should use the first name of the client while addressing him in the email, instead of the more formal Mr or Ms

Provide relevant information

Though the potential client may open the email if the subject line is interesting, ensuring that they continue reading the email remains a challenge. Hence the first few sentences of the email should have enough relevant information for the person so that they keep reading. The email should have some information on how the freelancer got the details of the business, the services which can be provided for the business, statistical data if possible, with examples of the work/projects completed for other clients.

Keeping email short

Most experienced freelancers have a good understanding of how email is used and realize that potential customers often have attention spans which are short. So they ensure that their emails do not have more than three short paragraphs. The clients are only interested in getting relevant information if they require help for their business. Hence the emails should be optimized for greater readability. The paragraphs should not have more than three or four lines, and long sentences should be avoided to the extent possible. The content should have clear sections with bullet points to make it easier to read. Editing can be used to reduce the number of words to the extent possible, without affecting the impact and quality of the email.

Building Credibility, trust

Often first impressions affect decision making for a long time. Hence it is important for the freelancer to ensure that the person he is dealing with, will trust him. So the freelancer should inform the potential client about his expertise in the specific field so that the client is convinced that he provide the services required and hire him. The email should not be very long and boastful, the prior experience of the freelancer should be enough to convince the client. The end of the email should always end will a call to action, so that the client will contact the freelancer immediately for more details.

For me, sending a cold email to a prospective client is not a good idea.I like first to reach the client to see my blog post or to see my Facebook post or Twitter (using ads). Then I am looking for a lead and send the email. In that case, I can get a success rate of more than 20%.

How to Use ClickFunnels to Promote Clickbank Products

by freelancer

Try ClicksFunnels 14 free trial now !!!

Please see the video and step by step process:

Try ClicksFunnels 14 free trial now !!!

If you ever thought of promoting products from Clickbank, you’ll know that no one buys when you’re providing them with a direct link. Getting sales through this way might come, but it wouldn’t be a sustainable approach!

Getting success as an affiliate marketer would be possible when you’re treating this as a business. Whether it is about investing the right tools in education, it would be quite important.

In the current article, we’re going to discuss how Clickfunnels help you achieve a lot of sales on Clickbank offers while you’re building a long-term asset at the same time.

If you’re not much familiar with ClickFunnels, this is software for marketing automation that helps you create funnels for marketing! More specifically, you’re able to create affiliate funnels for building lists of emails in the process.

This would be ideal while you’re building affiliate funnels from Clickbank, so let’s go into detail on how to use ClickFunnels to promote Clickbank products!

Selecting Best Niche for Clickbank

When it’s about selecting niches for business online, you want to think about this thoroughly.

Three niches are there that are evergreen, meaning that they always need to relevant.

All these include:

WealthHealth Relationships

While you’re deciding on getting a niche for yourself, you must not select a broad one. Niching down would be the ideal way.

We’ve got an example of niching down Health and Lifestyle > Diets > Keto Dieting > Ketogenic Eating for Women.

Here you can notice that this is a particular niche. This lets you cater to a certain group of people.

While the best measure would be to select something about which you are knowledgeable and have developed an interest. This niche has to be in any of the above listed 3 categories about which we talked.

With Clickbank, you’ll be able to sort products through their gravity. Once you’ve been in the marketplace, you can choose advanced search, and you’ll notice a filter for gravity.

While it has been put up, with higher gravity, you get a much better product. It would help if you kept it in mind while you’re selecting offers for promotion.

Besides that selecting a product according to the category would be a nice idea. From here on, you will be able to decide whether you wish to select a “high-ticket” or “low-ticket offer.”

Offer for high ticket normally pays commissions higher than $100 for sale, while with the low ticket, you get lesser than $100 for each sale to affiliates.

As you’re not creating or designing any product, you can change this at any provided point when the offer you’re promoting doesn’t work well!

Funnels for affiliate marketing: Why you require one

Setting a sales funnel for the affiliate offer is important.

This is necessary for a lot of reasons:

Traffic warming up collecting email marketing through the backend.

If you’re not doing’ you’ll start losing customers for the long term. The funnel building process is made simple with ClickFunnels due to their drag and drops technology!

With ClickFunnels, you get a bridge page where you’re able to pre-pitch an offer, introduce yourself on business and others.

Besides, a lot of templates can be easily used. You would have to select a template and customize the funnel through the software to match the styling and brand!

How to know which Products from Clickbank to Promote through ClickFunnels?

If you’re going to Clickbank Marketplace, you can place the cursor for the Search bar while also clicking on “Enter” you’ll know about the best-selling products that are listed in different categories:

You would only have to select a niche on the screen’s left side for certain niches, and top products would be shown in order.

However, certain criteria would be shown that help in deciding for product promotion.

Quality: Would the product be good? Would the marketing and website remain good?

Targeted: Is the product relevant or targeted for the subscribers?

CR (Conversion Rate): Product page sales conversion performance

Commission: Amount that would be paid for the referral?

Guarantee: The service or product is available with a guarantee?

Rate of Refund: What is the product refund rate?

Payment: How am I paid? Do I have a threshold? At what time am I paid?

Most Clickbank products offer you with 75% commission, but you’ve reached out by an affiliate manager or product creator a lot of times. You can easily boost the commission to 90% by only asking them.

You have to remember that many product creators remain mostly involved in building a buyer list, so they are more forward to provide you with high commissions if you can provide them with buyers. When you’re selecting a product for promotion, you need to consider some more things as well:

Testimonials: Is the service or product available with testimonials?

Customer Support: The Company is available with prompt customer support?

Gravity (Clickbank): Does the product convert for various other affiliates?

Affiliate Resources: Do you get any swipes, banners, or other resources?

Training: Are they offering any affiliated training?

Guidelines/Rules: Do they have any set of guidelines or rules while promoting?

Would you purchase this? You can ask yourself while based on the product, marketing, and sales page.

Talking about Bridge Funnels for Affiliate Marketing

Once you’ve finalized the niche and product, the job of forming a bridge funnel for affiliate marketing becomes simple.

ClickFunnels do a lot for email templates for list building ideal for affiliates.

Free Clickbank Sales Funnel #1: Quiz Funnel

Through Ads posted on Facebook, you can have quizzes. When it is about Facebook ads, you won’t link the audience straight to products from Clickbank, even when you assume the product to be compliant.

Free Sales Funnel #2: Another Funnel for Quiz

Another funnel for the quiz can be used if you wish to promote the product for Clickbank seriously.

Why Email marketing is powerful for Clickbank Affiliates

One of the great and reliable ways for building authority with the audience is email marketing, while in the time being, you also share great content.

If you’re signing up with ClickFunnels, it’s better to make use of their inbuilt software for email marketing – Actionetics.

Promoting Clickbank products is quite simple, and almost anyone can easily succeed, and with ClickFunnels, it becomes quite simple. Clickbank can be used for selling their own products and also promoting products for other people.

Anyone can easily create sales funnels, landing pages, quiz funnels, and a lot more for making money through Clickbank.

Try ClicksFunnels 14 free trial now !!!

What is Clickfunnels ?

by freelancer

How can you create a relationship?
You can try to find a friend or girlfriend or boyfriend! You can ask 1000 strangers to be your friend or girlfriend or boyfriend, and I am sure that one or two of them accept your friendship. But 99% of people will run away.

First, you need to create engagement, relationship and then you can try to get more!

In business is the same thing! There are no sales before the relationship!

Struggling to drive traffic and sales to your online store, website?
If you want to grow your online business, you’re going to need to build a sales funnel.

Most online marketers have heard of Clickfunnels and would like to find out more. In 2019, experts considered Clickfunnels as one of the most effective tools for creating a sales funnel online. The integrated funnel incorporates all the tools required for online sales like a shopping cart, email service, and an autoresponder. This comprehensive review provides more details.

What Is Clickfunnels?

Clickfunnels is a platform for sales funnels management widely regarded as one of the best tools that all businesses, whatever their size, can use to reach their marketing target. It is software that automates marketing to a large extent to increase its marketing to boost sales. Clickfunnels Enabling People To Grow Their Companies Through Sales Funnels To understand how it works, a person should understand the related terms like sales funnel.

Many people start their business online or create a website for their offline business selling physical or digital products. The business owner is aware that his business will generate leads and orders. However, to attain the business’s marketing goals, the business will have to spend time planning, making an effort, and getting the right tools.

Sales Funnel

A sales funnel, also called the revenue funnel and is the sales process for a business. The business process to find leads and analyze the leads to sell them relevant products or services is the business process. It is the process used by businesses to convert leads into customers who actually pay for the product. Depending on the business’s sales model, the sales funnel can be further divided into different parts. Usually, the funnel can be divided into seven phases which are listed below
Awareness: This is the first stage in the sales process, and prospective customers are aware that a particular business is selling specific products, services. This can be done using different methods online or offline. Online advertising, apps, and blog content are popular online marketing techniques used.
Interest: If they require the item to be advertised, the customer will try to find out more details like the specifications, price, and how to purchase it. So they may click on the online ad or research the item to get more details.
Evaluation: Since many other businesses are usually offering similar products or services, the prospect will usually also wish to find out what other businesses are selling. The prospect will then compare the price and features for the products from different businesses. The prospect will usually choose to purchase the item from the business offering the best deal.

Decision: If the prospect has decided to purchase the product from a specific business, they can now complete the sale. The buyer will check if any discounts are available or negotiate with the seller.
Purchase: The payment is made to complete the financial transaction
Re-evaluation: Usually, for B2B products or services, a customer will usually sign a contract with the seller. When the contract is nearing its end, the business will still require the product or service. Hence they will evaluate the contract to check if it was satisfactory.
Repurchase: If the product or service meets the client’s requirement and they happy with the service, the contract will be renewed.

Marketing Automation Software
Before understanding the software, it is necessary to understand marketing automation. Many marketing tasks are repetitive and boring, like setting up advertising, sending promotional emails, and updating its social media pages. Instead of hiring interns or others for these tasks, it is more efficient and easier to use software to automate the task. The software will also personalize messages, and people will have more free time for other activities. Hence companies have developed software for marketing automation to capture leads and convert them into sales. The software also helps to analyze the leads and determine the effectiveness of marketing. This software is connected to the software for managing customer relationships and has some similar features.

Clickfunnels features
Clickfunnels software was developed by Russell Brunson, the internet marketer, in 2014. Though there are many content management systems for developing a website, they have their limitations. For a business interested in selling online, Clickfunnels is the ideal option since it incorporates all the necessary features like membership accounts, landing pages, and affiliate management. The user only has to customize the website to include details of the business with the inbuilt editor. All the technical features are incorporated, making it very easy to list and sell products, deliver digital products online.

The software is easy to use. It can be used for building squeeze pages, opt-in pages, webinars, upsells for sales funnels, business blogs, and websites. The Etison suite has marketing features, Actionetics MD allows the user to manage the mailing list, and the Backpack section is used for starting the affiliate program. Having affiliates promoting a business can greatly boost sales. Unlike conventional websites, the business will not have to bother about website maintenance or finding developers. The platform is very flexible, and sales funnels can be created with a website also. The software can be integrated with multiple payment options like Stripe and Paypal.

How Clickfunnels Helps?
Clickfunnel incorporates all the elements for sales funnels, including web hosting, landing pages, and autoresponders. Compared to other sales funnels, it is more powerful and will increase sales, manage time efficiently, and increase profit.

Switching To Clickfunnels?
The business website is the location of a business online, giving an overview of the business. Existing and potential customers of the business will visit the website. Clickfunnels has an editor for developing webpages, and many businesses use this editor. One of the reasons why the editor is preferred is traffic sources which are listing below.
Inbound traffic is the traffic from the search engines to the business website. The website content matches the search term resulting in visitors
Outbound traffic is visitors to the website who have clicked a PPC ad on Google, Facebook, Twitter, or a similar website
Paid traffic is generated using other online and offline advertising methods
Typically the business can control the content on their website to get free visitors from search engines. Thus Clickfunnels is suitable for converting free and paid visitors to the business website into sales. Unless the website has a high bounce rate, businesses should maximize visitors.

Features Of Clickfunnels
Clickfunnels has several features that can help in setting up the online business quickly. These features are
Website hosting: Websites stored on the server computer are accessible whenever anyone types the URL in the browser
Landing page: Have well-written sales copy to convert leads to sales
Email autoresponders: sending emails for the business, informing the list of new offers, part of click funnels Actionetics
Split Testing of webpages: Comparing different versions of landing pages to find which one has a better conversion rate
Affiliate management: running an affiliate program, developing an affiliate network, and managing the affiliates. Clickfunnels also has its own affiliate program offering 40% commission with the sticky cookies feature
Membership website: for the affiliates who can monitor the traffic, leads, and sales
Payment options: Clickfunnel allows user to integrate popular payment options like Stripe, PayPal
Visual builder: makes it easy to use Clickfunnels with its drag and drop feature
Templates and themes: Businesses can choose from 22 different template designs in categories like sales page, leads, membership, event funnels
Training material: Guidelines for setting up the website
Support: Customer support is available all 24 hours of the day for any problem faced.

Clickfunnels pricing 2021
Like most other software, Clickfunnels is now offered as a subscription service with two different models, which vary in their pricing and features
The Standard Plan is ideal for beginners to online marketing. Businesses can set up a maximum of 20 funnels, build 100 pages over three domains and the visitor limit is 20,000. The plan is priced at $97 monthly
The Plan with the Etison Suite includes all the standard plan features, with no limits on funnels, pages, domains, and visitors. It also has extra features like the affiliate program and email autoresponder. It is priced at $297 monthly
You can use Trial Platinum Package for 14 days for free. All options will be free for 14 days.

Is anything Other than Clickfunnels required
Businesses would like to find out if anything else is required in addition to Clickfunnels for boosting sales. They will have to add content to their website relevant to the items being sold and include articles. If the business owner lacks the time or skills to do so himself, he can hire writers and graphic designers. Additionally, it necessary to interact with customers who contact the business using social media channels. Hence it may be necessary to use chatbots to automate the task of providing information to a large extent.

Clickfunnels Affiliate Program
In addition to selling products online, online marketers can make money by joining their affiliate program. The affiliate will be paid a 40% commission on each sale, and there are also several other promotional offers for the affiliates. The affiliate program is popular because of its Sticky Cookie feature, which ensures that the marketer is paid for the referral even if it does not immediately purchase Clickfunnels.

Conclusion
Though expensive, Clickfunnels has many well-designed features, making it ideal for businesses to increase their online sales.

You can try the platform for free !!!
You can use Trial Platinum Package for 14 days for free. All options (Platinum package) will be free 14 days for you for testing!